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kottke.org posts about sweden

Lake Toiletbrush and the Curse of Ikea’s Product Names

a woman standing in front of a billboard that reads 'Welcome to Bolman, more than an IKEA toilet brush

Ikea names their products after locations all over Scandinavia and a bunch of those places in Sweden are fighting back against the practice with a clever “discover the originals” ad campaign.

From Strange Maps:

Bolmen. Now there’s a word you don’t use every day. Where have you encountered it before? In IKEA, where it’s the name of a cheap toilet brush — for a dollar, it’s yours. What you probably don’t know is that the brush was named after a pristine lake in southern Sweden. And now that you do know, that lake doesn’t sound so pristine anymore.

Call it the Curse of IKEA. A curse repeated hundreds of times across the map of Sweden. Beautiful places with exotic names, their appeal diminished by association with mundane items from the world’s most popular furniture catalog. Where does that leave the tourist industry around Lake Toiletbrush? Down in the dumps, is where.

Bodviken is “more than an IKEA countertop sink”; it’s a UNESCO World Heritage site. Voxnan is “more than an IKEA shower shelf”; it’s home to a marvelous river for fishing, paddling, and hiking. Björksta is “more than an IKEA picture with frame”; it’s an historic Viking site. You can check out more of the originals here.


Kulning, a Beautiful Medieval Nordic Herding Call

In this hauntingly beautiful video, Jonna Jinton performs an ancient Nordic herding call called kulning to summon a herd of cows.

The herds grazed during the daytime, wandering far from the cottages, and thus needed to be called in each night. Women developed kulning to amplify the power of their voices across the mountainous landscape, resulting in an eerie cry loud enough to lure livestock from their grazing grounds.

One should always take caution when hanging out with someone kulning, as it can’t be done quietly. Rosenberg, who’s researched the volume of kulning, says it can reach up to 125 decibels — which, she warns, is dangerously loud for someone standing next to the source. Comparable to the pitch and volume of a dramatic soprano singing forte, kulning can be heard by an errant cow over five kilometers away.

(via moss & fog)


RIP The Broccoli Tree

Broccoli Tree Vandal 00

For the past few years, Patrik Svedberg has been taking photos of a beautiful Swedish tree he dubbed The Broccoli Tree. In a short time, the tree gained a healthy following on Instagram, becoming both a tourist attraction and an online celebrity of sorts. (I posted about tree two years ago.) Yesterday, Svedberg posted a sad update: someone had vandalized the tree by sawing through one of the limbs.

Broccoli Tree Vandal

One of the trees branches has now (a couple of days ago..?) been sawn in almost all the way through and it’s just a matter of time before it’ll fall off. I won’t be around to document it, others will for sure so I guess you lunatics who did it can enjoy every moment.

Very soon after, it was decided by some authority that the vandalism meant the entire tree had to come down. A work crew arrived and now it’s gone:

Broccoli Tree Vandal

Oscar Wilde once wrote that “Each man kills the thing he loves”. I don’t know exactly what Wilde meant by that, but our collective attention and obsession, amplified by the speed and intensity of the internet & social media, tends to ruin the things we love: authors, musicians, restaurants, actors, beloved movies, vacation spots, artists, democracies, and even a tree that became too famous to live.

Update: Via the Broccoli Tree’s Instagram Story comes a pair of updates related to the cutting down of the tree that I wanted to record here for posterity.

1. Along with many other people, I wondered why the whole tree had to come down because of a single cut in one of the branches. The answer is “because they found cuts in most limbs/branches some day after so someone had gone back to ‘finish the job’”. :(

2. The tree was cut in that way and the stump left so that new sprouts might form. Life finds a way! Here’s hoping for the eventual appearance of Broccoli Tree 2.0!


The Broccoli Tree

The Broccoli Tree

The Broccoli Tree

The Broccoli Tree

For the past two years, Patrik Svedberg has been photographing a single Swedish tree and posting the results to Instagram.

The tree is the protagonist, but rather a passive one, letting the plot unfold around it. Each photo contains a story of its own. It’s all in the details and very often with a humorous twist. Just “beautiful” would bore me to death.

(via @jaycer17)


The Sweden Solar System

Sweden Solar System

Spanning from comets in the south to the termination shock zone in the northern part of the country, The Sweden Solar System is a scale model of the solar system that spans the entire country of Sweden, the largest such model in the world.

The Sun is represented by the Ericsson Globe in Stockholm, the largest hemispherical building in the world. The inner planets can also be found in Stockholm but the outer planets are situated northward in other cities along the Baltic Sea.


The Flogsta scream

Every evening at 10pm, students living in the Flogsta neighborhood of Uppsala, Sweden stick their heads out the window and scream. No one knows how it started, but most accounts say it began in the 1970s and has been going on every night since.

(thx, alex / reddit)


Parental leave and masculinity

In Sweden, generous parental leave laws for fathers are changing how society views both men and women.

Companies have come to expect employees to take leave irrespective of gender, and not to penalize fathers at promotion time. Women’s paychecks are benefiting and the shift in fathers’ roles is perceived as playing a part in lower divorce rates and increasing joint custody of children.

In perhaps the most striking example of social engineering, a new definition of masculinity is emerging.

“Many men no longer want to be identified just by their jobs,” said Bengt Westerberg, who long opposed quotas but as deputy prime minister phased in a first month of paternity leave in 1995. “Many women now expect their husbands to take at least some time off with the children.”

Birgitta Ohlsson, European affairs minister, put it this way: “Machos with dinosaur values don’t make the top-10 lists of attractive men in women’s magazines anymore.”

Actual family values.


Nordic geopolitics

Heading into dinner last night, I believed with certainty that Finland was one of the Scandinavian countries. I rebuffed Mr. Jones’ attempts to disabuse me of that notion before dessert arrived, but it wasn’t until this morning that I checked into the matter and found that he may be correct.

The Minneapolis Star Tribune investigated the issue back in January, finding that there’s some controversy, even among the staff at the Finnish Embassy in Washington D.C.:

I called the Finnish Embassy in Washington, D.C., where press aide Mari Poyhtari started by saying Finland is part of Scandinavia, but then someone in the background disagreed and she corrected herself. The most accurate term is Fenno-Scandinavia or the Nordic countries, Poyhtari said. But, she admitted, “We always say we’re part of Scandinavia.”

The Wikipedia page on Scandinavia, the result of a vigorous discussion on the topic, indicates that there are several possible arrangements of Scandinavian countries, depending on the grouping criteria used and who you’re talking to.

  • Geographically, the Scandinavian peninsula includes mainland Norway, Sweden, and part of Finland.
  • In the region, the common definition includes Norway, Denmark, and Sweden.
  • Outside of the region, the term often includes not only Norway, Sweden, Denmark, and Finland but also Iceland, a grouping commonly called the Nordic countries.
  • Linguistically speaking (pardon the pun), the Finnish language is unrelated to Norwegian, Danish, and Swedish, which is an argument for the cultural exclusion of Finland from Scandinavia.

So there you go, clear as mud. Probably best to avoid the issue altogether in the future by using the term Nordic instead of Scandinavian. All look same anyway.

Update: Underbelly notes that this “issue is in no way limited to Scandinavians”:

It’s the kind of muddiness you just have to expect when you consider any culture. Was Cleopatra an Egyptian? Are the Tasmanians British? What did the Byzanatines have in mind when they described themselves as “The Romans” while fighting wars against, well, Rome?

(thx, jack)


In addition to books, you can check

In addition to books, you can check people out of the Malmo, Sweden library. The library “will let curious visitors check out living people for a 45-minute chat in a project meant to tear down prejudices about different religions, nationalities, or professions”.