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Type in Motion - The SF Symphony’s Dynamic New Look

posted by Jason Kottke   Feb 25, 2021

SF Symphony new branding

Design studio Collins has created a new brand identity for the San Francisco Symphony that uses type in a playful, almost musical way. This brief video demonstration is worth 1000 words:

Even better, you can experiment with your own type and music with the Symphosizer web toy. I made this (to the beat of Daft Punk):

wear a mask

(via @dkhamsing)