Your new TV ruins movies  SARAH PAVIS  ·  NOV 23 2012

In a rant as informative as it is funny, filmmaker Stu Maschwitz explains why your TV ruins movies & tells you what presets to use, what settings to disable, and why you shouldn't buy a TV in a store.

TVs are designed to do one thing above all: sell. To do so, they must fight for attention on brightly-lit showroom floors. Manufacturers accomplish this in much the same way that transvestite hookers in San Francisco's Tenderloin district do--by showing you everything they've got, turned up to eleven. You want brightness? We'll scald your retinas. You want sharpness? We'll draw a black outline around everything for you. [...]

These days, any TV you are likely to buy, will, by default, have technology enabled that completely changes the emotional quality of the movies you watch. This is a cinematic disaster.

(via @rcjohnso)

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