The page fails on a fundamental level — it’s supposed to be where you find out what’s happened on Flickr while you were away. The current design, unfortunately, encourages random clicking, not informed exploration.
The page isn’t just outdated, it’s actively hurting Flickr, as members’ social graphs on the site become increasingly out of sync with real life. Old users forget to visit the site, new sign ups are never roped in, and Flickr, who increased member sign-ups substantially in 2010, will forego months of solid work when new members don’t come back.
Many of my friends have switched their photo activities to Instagram and, more recently, Mlkshk. And Flickr’s broken “what’s new from your friends” page is to blame. Both of those sites use a plain old one-page reverse-chronological view of your friends’ photos…just scroll back through to see what’s going on. The primary advantage of that view is that it tells a story. Ok, it’s a backwards story like Memento, but that kind of backwards story is one we’re increasingly adept at understanding. The Flickr recent uploads page doesn’t tell any stories.
As long as we’re talking about what’s wrong with Flickr — and the stories thing comes in here too — the site is attempting to occupy this weird middle ground in terms of how people use it. When Flickr first started, it was a social game around publishing photos. You uploaded photos to Flickr specifically to share them with friends and get a reaction out of them. As the service grew, Flickr became less of a place to do that and more of a place to put every single one of your photos, not just the ones you wanted friends to see. Flickr has become a shoebox under the bed instead of the door of the refrigerator or workplace bulletin board. And shoeboxes under beds aren’t so good for telling stories. A straight-up reverse-chron view of your friends’ recent photos probably wouldn’t even work on Flickr at this point…you don’t want all 150 photos from your aunt’s trip to Kansas City clogging up the works. Instagram and Mlkshk don’t have this problem as much, if at all. (via @buzz)