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Those great 1960s Volkswagen ads

posted by Jason Kottke   Aug 15, 2016

The advertising that Volkswagen ran in American magazines and newspapers in the 1960s was legendary, perhaps the greatest ad campaign ever. This is a great little documentary about how the ads came about — pitching “a Nazi car in a Jewish town”.

Volkswagen Ad 60s 01

I had only ever seen a few of these ads…what an amazing campaign. For this one, they didn’t even bother showing you the car, an assurance to the buyer that you knew what you were getting.

Volkswagen Ad 60s 02