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Fearless Genius

posted by Jason Kottke   Nov 05, 2014

Fearless Genius

Beginning in 1985, photographer and filmmaker Doug Menuez wrangled access to some of the people at the center of the Silicon Valley technology boom, including Steve Jobs as he broke away from Apple to create NeXT. Menuez has published more than 100 of those behind-the-scenes photos in a new book, Fearless Genius.

In the spring of 1985, a technological revolution was under way in Silicon Valley, and documentary photographer Doug Menuez was there in search of a story — something big. At the same time, Steve Jobs was being forced out of his beloved Apple and starting over with a new company, NeXT Computer. His goal was to build a supercomputer with the power to transform education. Menuez had found his story: he proposed to photograph Jobs and his extraordinary team as they built this new computer, from conception to product launch.

In an amazing act of trust, Jobs granted Menuez unlimited access to the company, and, for the next three years, Menuez was able to get on film the spirit and substance of innovation through the day-to-day actions of the world’s top technology guru.

The web site for the project details some of the other things Menuez has in store, including a feature-length documentary and a TV series. Ambitious. For a sneak peek, check out the NeXT-era photos Menuez posted at Storehouse. This image of Jobs, labelled “Steve Jobs Pretending to Be Human”, is a particular favorite:

Steve Jobs Beach Ball

(via df)