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Exploring logo designs with Mathematica

This post on the Wolfram blog about using Mathematica to play around with logo designs provides a tantalzing glimpse into how useful the program could be as a graphic design tool.

Take a logo as simple as the Mercedes-Benz star. Just three points framed by a circle, its geometry is easily described in a few lines of Mathematica code, with some obvious parameters controlling the number of points on the star, the sharpness of the star’s points, the thickness of the outer circle, and the orientation of the star.

Paging Joshua Davis. (via waxy)