kottke.org

...is a weblog about the liberal arts 2.0 edited by Jason Kottke since March 1998 (archives). You can read about me and kottke.org here. If you've got questions, concerns, or interesting links, send them along.

How Starbucks is trying to get its groove back

Fourteen ways in which Starbucks has tried to revitalize its brand.

8. Ditch the underperformers: In July, Starbucks announced its closure of 600 stores. Check this map for a closure near you, or peep the full list. It's also dropping 61 of its 84 stores in Australia, and eliminating 1,000 support jobs (not including all layoffs due to stores closures).
By Jason Kottke    Aug 6, 2008 at 04:28 pm    business   lists   Starbucks

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