An interview with Rob Walker, who writes about design and consumer behavior for the NY Times Magazine. "The consumer is making a decision as to whether the product succeeds or fails, and what I do is to come in afterwards and try to articulate what the consumer saw or didn't see that makes something succeed or fail."

This entry was published on June 09, 2005 at 09:08 am.

Tags for this entry:  robwalker  design 

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