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Wu-Tang Clan’s RZA & Good Humor Partner to Create a New Ice Cream Truck Jingle

posted by Jason Kottke   Aug 14, 2020

Ice cream maker Good Humor has teamed up with legendary rapper/musician RZA to produce a new ice cream truck jingle to replace the ubiquitous “Turkey in the Straw”, a tune that gained popularity as a minstrel song with racist lyrics.

“Turkey in the Straw” is one of the most iconic ice cream truck jingles today. However, many people don’t realize that this familiar tune has racist roots.

Turkey in the Straw’s melody originated from British and Irish folk songs, which had no racial connotations. But the song itself was first performed (and gained popularity) in American minstrel shows in the 1800s. Some songs using its same melody contained highly offensive, racist lyrics.

Throughout the 19th century, minstrel songs like Turkey in the Straw were commonly played in ice cream parlors, and later, adapted as ice cream truck jingles.

While these associations of “Turkey in the Straw” are not the only part of its legacy, it is undeniable that this melody conjures memories of its racist iterations.

RZA explains the story behind the new jingle:

And from a press release:

To create an original jingle, The RZA drew inspiration from his own childhood memories of chasing after the ice cream truck in his neighborhood. The track borrows from traditional ice cream truck music and adds jazz and hip-hop elements. Expect trap drumbeats, some old-school bells that reference Good Humor’s original ice cream trucks, and a distinct RZA hook that you will not be able to get out of your head.

Here’s the full jingle:

Song of the Summer 2020? I could totally see Drake or whoever sampling this for an end-of-the-summer ice cream anthem.