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Renting Lego sets

posted by Jason Kottke   Nov 11, 2014

My kids and I went to the new Lego Store in the Flatiron this weekend, and I again noticed how freaking expensive Lego sets are. The Death Star set is $400 + tax and even small sets are $30-40. Afterward I wondered if renting Lego sets would be an economically viable business and sure enough, someone is giving it a go: Pley. It works a bit like Netflix’s DVD service: you pay a flat subscription fee each month and can check out as many sets as you want, one at a time. Doesn’t look like they rent out Lego Stephen Hawking or Lego Mona Lisa though.