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posted by Jason Kottke  ·  gift link

JZSMA (The Jay Z Social Media Average)

From Rap Genius, a chart showing mentions in rap songs of popular social sites and apps like Twitter and Instagram:

Rap Genius Sm Graph

Compare with the graph for the same terms from Google News:

Google News Sm Graph

And here’s the graph for general search terms. (I excluded Snapchat from the Google graphs because Google wouldn’t allow 6 search terms at a time…it barely showed up in either case.) Twitter rules the rap roost, but Facebook demolishes everyone in general and news search traffic.