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Collision hours

Bryce Roberts riffs on an idea presented by Zappos founder Tony Hsieh: collision hours.

The idea is called “collision hours” and Tony posits that the success of the [Las Vegas] downtown project hangs on creating spaces to maximize “collisionable” hours.

What is a collision you may be asking? It’s simply colliding with new people and ideas. Sharing your own and being open to others. It’s unfiltered serendipity. Stepping onto the street, or into the cafe, or into the conference and making an effort to collide with as many people and ideas in a designated timeframe. And being open to the possibilities and changes of course that collisions often enact.

It strikes me that maximizing collision hours is not what you want. Per Milton Glaser, just enough is more. One of the secrets in achieving Brian Eno’s concept of scenius might be to find just the right amount of collisions for a given space.