homeabout kottke.orgarchives + tags

The Difference Between HaidaBucks and Starbucks

posted by Jason Kottke   Jan 22, 2004

The Difference Between HaidaBucks and Starbucks.

Reader comments

MattJan 22, 2004 at 6:06PM

The world’s a better place than I thought.

BenjyJan 22, 2004 at 6:38PM

Maybe Mike Rowe can learn a thing or two from them!

EricJan 22, 2004 at 11:20PM

talk about a publicity stunt. free advertising.

DonatoJan 23, 2004 at 10:36AM

finally, a major corporate who sees the light and they drop the legal proceeedings!

julieJan 23, 2004 at 12:39PM

what that “differences” page doesn’t tell you: haidabucks was previously using a sign (in addition to the two currently on their website) on the front of the store that was quite similar to the starbucks logo. when i saw it for the first time, i quickly changed my mind as to who was “right” in this case. that logo was obvious copyright infringement on the part of haidabucks. starbucks most certainly had the legal right to ask them to stop using it. (the similarity of their names, however, i don’t believe should have been an issue.)

quote from a letter sent by starbucks lawyers, located at http://haidabuckscafe.com/letters1.htm:

“Specifically, we note from photos on your client’s web site that it has removed the signage previously affixed to the front of its cafĂ© which included elements of similarity with Starbucks registered logo design. We also note that your client does not display the former logo anywhere on its website and, in fact, seems to have adopted a new non-infringing logo.”

haidabucks claims this is not true. if so, then my eyes deceived me!

this is a simple case of “things are not what they seem.”

ctm3Jan 23, 2004 at 3:46PM

I remember seeing this sign as well, if anyone has a picture of it. Please email me.

This thread is closed to new comments. Thanks to everyone who responded.

We Work Remotely