How Prince’s iconic symbol was designed

Prince’s iconic symbol was originally designed by Martha Kurtz and Dale Hughes (based on an initial concept by Lizz Frey) for use in a 1992 music video and Hughes shared a bunch of the original files and thinking that went into its design.

The day before Prince was scheduled to view HDMG’s latest edit of the video, Mitch Monson (HDMG partner/video graphics artist) asked Martha and me if we could create an animated 3D logo to use as a close to the video…. by tomorrow.

Umm, okay, and what do you have to work with?

Well, we have these drawings that Lizz has been working on…

(via do I even need to tell you)

• Dale Hughes
• design
• Lizz Frey
• Martha Kurtz
• Prince