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The Shake Shack Economy

posted by Jason Kottke   Jan 22, 2015

The food is fresh. Natural. Locally sourced. Sometimes even organic. That might sound like your local farmer’s market, but it’s actually part of a new and growing movement in the fast-food industry. Think Shake Shack, Chipotle, Panera. While we’re not exactly seeing tractors in the drive-thrus, the rise of these chains (and the pressure on their predecessors that placed a lot more emphasis on the fast than the food) tell us a lot about economic inequality, the modern workday, and fries. From The New Yorker’s James Surowiecki: The Shake Shack Economy.