Advertise here with Carbon Ads

This site is made possible by member support. โค๏ธ

Big thanks to Arcustech for hosting the site and offering amazing tech support.

When you buy through links on kottke.org, I may earn an affiliate commission. Thanks for supporting the site!

kottke.org. home of fine hypertext products since 1998.

๐Ÿ”  ๐Ÿ’€  ๐Ÿ“ธ  ๐Ÿ˜ญ  ๐Ÿ•ณ๏ธ  ๐Ÿค   ๐ŸŽฌ  ๐Ÿฅ”

The history of Levi’s jeans

A Continuous Lean has an interview with Lynn Downey, an archivist and historian for Levi Strauss.

Well, [Levi’s] started just as a regional thing, we had the lock on the West and other brands had their own consumer segments. I believe Lee had the South sort of sewn up, and there were some other brands, I think Lee included, that were known in New York. It’s funny, you could always tell where someone was from; if they said “jeans,” then they were from the west, if they were from the East they called them “dungarees,” you could immediately tell where someone was from.

Update: Here’s part two of the interview.