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posted by Jason Kottke  ·  gift link

Worldchanging: A User’s Guide for the 21st

Worldchanging: A User’s Guide for the 21st Century is out today. “[The book] is a groundbreaking compendium of the most innovative solutions, ideas and inventions emerging today for building a sustainable, livable, prosperous future.” The authors came up with a clever stunt to promote the book: have everyone buy the book on Amazon today at 11:11am PT to drive up the sales rank and let the “rich get richer” effect take over from there. The book is currently at #13.