Visual ringtones

There was a panel on synaesthesia at Eyebeam last week and as I was finishing up some work before heading home, I caught a bit of the introduction. It’s a bit different than the standard boilerplate announcement you hear at most conferences/panels:

If you have cell phones or pagers, please leave them on because they might result in some interesting visual experiences for some of us here.

Later, a phone rings:

Ooh, orange!