How to get the most out of conferences

Scott Berkun says that conferences are what you make of them:

I’ve seen many folks take conferences way too seriously. I find that I learn much better if I’m having fun, and enjoying the people I’m with. I can’t do that if I’m fixated on getting to every session on time, or not staying out too late, or trying to achieve any specific objective. If I’m relaxed and enjoying my time away from the office, I’m more open to new ideas and approaches for what to do when I get back. I believe strongly that this is the primary reason my employer is sending me: to learn. Therefore, it’s my job to figure out what kind of environment and state of mind I need to be in to best facilitate that objective.