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Adidas, wanting to distance themselves

posted by Jason Kottke   Dec 14, 2000

Adidas, wanting to distance themselves from the extremely busy (over)design of athletic shoes these days, modelled Kobe Bryant’s new shoe after the Audi TT…with help from the folks at Audi. I don’t like the look of the result, but after walking around in Niketown for 45 minutes last week and not finding a single shoe that appealed to me, I applaud their effort to move away from the conventional approach.