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kottke.org posts about John Seabrook

Pixar and Pepsi and Apple, oh my!

posted by Jason Kottke   May 09, 2011

Speaking of the New Yorker, there are three articles from the current issue you folks might be interested in (subscriber-only): Malcolm Gladwell on Apple borrowing ideas from Xerox Parc, John Seabrook on Pepsi’s mission to make their offerings healthier, and Anthony Lane visits Pixar to see how the magic is made.

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