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kottke.org posts about Brad Bird

Insights on animation from Brad Bird

With The Iron Giant, Ratatouille, and The Incredibles under his belt, Brad Bird is one of the most respected and accomplished animated filmmakers out there. For this video, Kees van Dijkhuizen Jr. pieced together a number of interviews and commentary tracks of Bird talking about how he approaches animation. Among the topics he discusses are the pleasures of sneaking around, the advantages of slowing down, and an appreciation of keeping the lights low.

At one point, Bird talks about how some makers of animated movies create scenarios that are too fantastic and then are, later on in their films, unable to interject a true sense of danger into the plot.

The mistake that people often make with animated films is that they love the gravity-defying aspect of it. But, if you defy gravity and then later on need to feel danger, you have a really hard time convincing the audience.

Contemporary superhero movies, even the good ones, often have this problem, and I wonder if it’s because they are essentially made like animated films with too much of the gravity-defying aspect. With CG and flawless green screens, you can essentially make anything happen on the screen, which somewhat counterintuitively lowers the stakes of what you’re watching.

I thought Westworld was going to have the same problem. The first few episodes were boring because they were set in a world where no one could get injured or killed. Park visitors could roll up to a Western town with a few guns and kill all of the inhabitants without much effort and at no personal risk. There were no stakes and it totally broke the fourth wall. But from the way the last few episodes have gone, it’s apparent the danger will come (from elsewhere) and that having the audience (both of the HBO show and the park’s paying patrons) consider the fourth wall is part of the point.


Remaster of The Iron Giant coming out in theaters

Iron Giant

The Iron Giant has been remastered and burnished with a pair of extra scenes for a re-release in US theaters scheduled for the end of September.

Warner Bros. and Fathom Events are teaming up to bring The Iron Giant back to life. The beloved 1999 animated film is being remastered and augmented with new footage, and it’s coming to select American theatres as what the studio’s calling the “Signature Edition” on September 30th. There’ll also be an encore presentation in select theatres a few days later on October 4th.

The movie earned a respectable $23 million at the box office and critical acclaim, but failed to recoup its $70 million production budget. After reading a bunch of positive reviews, including one from my cinematic divining rod Roger Ebert, I was one of the brave few souls to see The Iron Giant in the theater. Hope to catch it again in September. (via @anildash)


Tomorrowland trailer

Ok, even though George Clooney’s character says “you ain’t seen nothing yet” in the trailer, I am cautiously optimistic that Tomorrowland won’t actually suck. Brad Bird is directing, for one thing.

Interesting thing about Clooney: even though he’s one of the biggest movie stars in the world, aside from Gravity, he’s never really had a big summer blockbustery sort of hit. Only six of his films have grossed more than $100 million…compare that with Will Smith or even Matt Damon, both of whom are younger.1 Perhaps Tomorrowland will be Clooney’s Pirates of the Caribbean or Bourne.

  1. The list of actors sorted by box office gross is fascinating, btw. The top five: Tom Hanks, Morgan Freeman, Samuel L. Jackson, Harrison Ford, and Eddie Murphy, three of whom are black. The first woman on the list is Cameron Diaz at #13 (and then Cate Blanchett at 21, Helena Bonham Carter at 22, Emma Watson at 25, and Julia Roberts at 26). Sorting by average gross isn’t working for me, but I scanned through and found the top five (who have been in 6 or more films): Emma Watson (whose movies gross $191.6 million on average), Daniel Radcliffe, Taylor Lautner, Rupert Grint, and Liam Hemsworth. ↩


Mission Impossible - IKEA Protocol

Type designer Matthew Butterick sent a letter to director Brad Bird about the use of Verdana in captions and subtitles in the latest Mission Impossible movie.

Second, it’s not stylistically suitable. Verdana is a built-in font on nearly every Windows and Mac computer. It’s used on zillions of web pages. It’s ubiquitous. Therefore, the person who uses Verdana suggests to readers “I couldn’t be bothered to pick anything better.” It’s also well-known as the corporate font of IKEA β€” probably not the association you’re going for.

(via β˜…aaronsw)


Brad Bird business advice

Lessons from Pixar’s Brad Bird on fostering innovation in the workplace.

In my experience, the thing that has the most significant impact on a movie’s budget β€” but never shows up in a budget β€” is morale. If you have low morale, for every $1 you spend, you get about 25 cents of value. If you have high morale, for every $1 you spend, you get about $3 of value. Companies should pay much more attention to morale.


Talented people are leaving Pixar because very

Talented people are leaving Pixar because very few people get a shot at directing a film of their own.

For all the success, however, there’s very little room atop Pixar’s food chain. While live-action movie studios might crank out more than a dozen movies annually, the digital animation company built by Apple’s Steve Jobs barely makes a film a year β€” and had no features at all in 2005 or 2002. What’s more, all Pixar movies so far have been directed by an inner circle of animation all-stars: John Lasseter (“Toy Story,” “A Bug’s Life,” “Toy Story 2” and “Cars”), Brad Bird (“The Incredibles” and “Ratatouille”), Andrew Stanton (“Finding Nemo” and summer’s forthcoming “Wall-E”) and Pete Docter (“Monsters, Inc.” and 2009’s “Up”).

Brad Bird is set to direct a live-action movie about the earthquake that hit San Francisco in 1906.


A Slate slideshow (with video) showing work

A Slate slideshow (with video) showing work from Brad Bird’s career, from his early tests to The Iron Giant to Ratatouille.


First trailer for Ratatouille, by Pixar and

First trailer for Ratatouille, by Pixar and Brad Bird (who did The Incredibles and The Iron Giant). ps. Cars opens today! Zoom!


Terry Gross interviews The Incredibles director Brad Bird on NPR

Terry Gross interviews The Incredibles director Brad Bird on NPR. “So, what does the director of an animated film actually do?”