Microsoft: new CEO, new company?  FEB 05 2014

Microsoft has a new CEO, Satya Nadella -- birthplace: Hyderabad, India; hobbies: cricket, poetry. Here's a nice succinct piece by John Gruber on Microsoft's past, present, and future.

"A computer on every desk and in every home" was incredible foresight for 1977. It carried Microsoft for 25 years of growth. But once that goal was achieved, I don't think they knew where to go. They were like the dog that caught the car. They spent a lot of time and energy on TV. Not just with Xbox, which is alive and well today (albeit not a significant source of income), but with other ideas that did not pan out, like "media center PCs" and the joint ownership of "MSNBC", which was originally imagined as a sort of cable news network, website, dessert, and floor wax rolled into one.

No surprise: Gruber writes about Microsoft as well as he does about Apple.

Read more posts on kottke.org about:
Apple   John Gruber   Microsoft   Satya Nadella

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