TIL (today I learned) a new phrase from this article in the Times about a showdown between a McDonald’s in Queens and a group of elderly Korean patrons: naturally occurring retirement community (NORC).
The demographic term “NORC” was first coined in the 1980s by Michael Hunt, a professor of urban planning at the University of Wisconsin-Madison. He defined NORCs as neighborhoods and housing developments, originally built for young families, in which 50 percent of the residents are 60 years or older and have aged in place. Over time, this threshold definition has been adjusted by communities and policymakers to reflect local residential patterns.
Interestingly, and perhaps surprisingly in an age where government funding of any social program is greeted with derision, NORCs are eligible for funding at local, state, and federal levels to provide support for services for the elderly. For instance, in 2010, there were 27 offical NORCs in NYC.
What counts as a “sizeable elderly population” varies from place to place (and from one level of government to the next), but NORCs are important because once a community meets the respective criteria, it becomes eligible for local, state, and federal funds retroactively to provide that community with the support services elderly populations typically need. These include (but are not limited to): case management and social work services; health care management and prevention programs; education, socialization, and recreational activities; and volunteer opportunities for program participants and the community.
Love this use of funding to support bottom-up behavior. Reminds me of using desire paths to place permanent sidewalks in parks and public spaces.