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Jay-Z’s empire

posted by Jason Kottke   Oct 26, 2010

If this profile of Jay-Z in the WSJ is any indication, the guy doesn’t seem to have any problems anymore.

In his office, by a coffee table stacked with art books (Damien Hirst, Ed Ruscha), his Forbes magazine and a humidor, he perches on the edge of a chair with his fingers tucked into his pockets. He says he’ll always rap about variations on the same themes: drug hustling, business boasts, luxury hopscotching from Gucci to Louis Vuitton to the new Dior suit he says is a perfect fit. They’re all narrative devices:

“I’m just describing a scene, but the crux of the story is the message. Almost like a movie. Setting: South of France. This is what’s happening. This guy from out the projects who didn’t graduate from high school is now living this sort of life. And this is how he got here.”

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