kottke.org

...is a weblog about the liberal arts 2.0 edited by Jason Kottke since March 1998 (archives). You can read about me and kottke.org here. If you've got questions, concerns, or interesting links, send them along.

Sasha Frere-Jones on Auto-Tune

Sasha Frere-Jones on Auto-Tune, the studio gizmo responsible for the cool/cheesy voice effects in Cher's Believe and, more recently, most of T-Pain's work.

T-Pain, who is currently working on his third album, "Thr33 Ringz," spoke to me on the phone from his studio in Miami. He first heard the Auto-Tune effect on a song by Jennifer Lopez -- he doesn't remember which one -- and borrowed it for a mixtape appearance in 2003. He says it's no trade secret that he uses Auto-Tune with the retune speed set to zero, and likes to recall a time he spent selling fish out of a truck with his father in Tallahassee: "My dad said, 'They can know what you're using, but they'll never know how to use it. They can see that we're using salt and pepper.'"

Frere-Jones demonstrates how Auto-Tune works in a short audio segment. Anil Dash wrote about Auto-Tune in the context of Snoop Dogg's recent Sensual Seduction video. A free Auto-Tune clone called GSnap is available for free.

I uploaded a few of Auto-Tune's greatest hits to my Muxtape: have a listen.

By Jason Kottke    Jun 6, 2008 at 02:06 pm    Auto-Tune   music   Sasha Frere-Jones

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