Coke and Pepsi providing something for everyone  FEB 23 2004

Coke and Pepsi providing something for everyone with their micro-niche soft drinks. Coke Grovestand and Cool-Ranch Pepsi. Mmm.

There are 4 reader comments

Stefan Jones05 23 2004 7:05PM

How about Moxie, or Ginger Beer? We need those more than Mango 7-Up.

Todd W.10 24 200412:10PM

I didn't realize this was the NYer's humor article until about 4 paragraphs in. Cola marketing is where branding most pointedly becomes self-satire.

u07ch46 24 2004 5:46PM

Funny thing; i was at club med in december where it was serve yourself at teh drinks fountain. I actually liked 50% diet 50% full fat coke ... so mid coke has at least one customer

spygeek18 25 200411:18AM

So I'm not the only one who calls it "full fat coke" even though there's no fat in it. hmmm.

This thread is closed to new comments. Thanks to everyone who responded.

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