Amazon has themselves a new  JAN 25 2000

Amazon has themselves a new logo. Although it's a little cheesy (smile!), I don't mind it too much. The "A-to-Z" bit harkens back to a simpler era when they just sold books. Someday, people will date themselves based on if they remember Amazon selling only books:

   "Oh yeah? Well I remember when Amazon only sold books."

   "Amazon Petrochemical Conglomerated, Inc. sold books?"